The Ministry of Tourism and Cultural Affairs and its agencies, with support from the Sierra Leone Economic Diversification Project (SLEDP), have continued the nationwide Nature-Based Digital Ecotourism Training in Pujehun, a day after the district hosted the colorful commemoration of World Tourism Day.
The training, held at the District Council Hall, brought together community representatives, business operators, and youth groups. Facilitators delivered insightful sessions on biodiversity conservation, sustainable tourism practices, the tourism value chain, and the effective use of ICT platforms to promote local businesses and market Pujehun’s attractions to the world. Participants engaged actively, asking pertinent questions which the facilitators addressed with practical guidance.
According to the Ministry, the essence of the training is to build local capacity that will ripple through institutions and businesses across the district. Trainees are expected to step down the knowledge gained to their respective communities, thereby fostering sustainable tourism practices and strengthening Pujehun’s position as a rising ecotourism hub.
The benefits to participants extend beyond knowledge acquisition, as the program empowers them to design strategies that integrate environmental stewardship with economic growth. By leveraging digital tools, local entrepreneurs can now better showcase their products and services, tap into wider markets, and contribute to job creation in the district.
As part of the program, field visits to key attractions within Pujehun were undertaken, enabling participants to appreciate the historic and cultural significance of local sites. The MTCA delegation and a cross-section of participants visited Wombay Village to see the Kuluwaya Waterfall, where they assessed its significance and explored ways it could be improved and promoted as a major tourism attraction for the district.
MTCA Communications